inp.polri.go.id - Jakarta. Minister of Culture Fadli Zon is optimistic that Indonesia is able to make its cultural riches known worldwide and achieve popularity.

He said that with careful planning, synergy between parties, and the use of technology, Indonesian culture can achieve popularity like pop culture from Japan and South Korea.

"Japan has successfully popularized anime, manga, and video games, while South Korea has the 'K-Wave' through K-pop, dramas, and films. They achieved all of this through a long process, more than 20 years, with strict selection, hard training, and cooperation from various parties. I am sure we can also create an 'I-Wave', a wave of Indonesian culture, to be known internationally," says Minister Fadli Zon confidently on Friday (12/6/2024).

He emphasized that Indonesia has a great capital, including a population of 280 million people and a young generation that is creative and adaptive to technology.

He believes that the young generation is really skilled and capable as they are used to 'digital trade', have innovative ideas, and are able to utilize the latest technology, including AI.

If worked on seriously, Indonesian culture will not only be loved domestically, but also recognized internationally. The Minister of Culture also highlighted the importance of forums and platforms to promote culture, for example, festivals such as the Jogja-NETPAC Asian Film Festival (JAFF) which has opened up opportunities for international networking through the participation of almost 100 exhibitions from various countries.

"Events like this can build networks between cultural actors and gain more support for each other. This can definitely strengthen our joint effort to push Indonesian culture to the global level," said the Minister Fadli Zon.

However, in addition to introducing culture to the world,Fadli Zon reminded the importance of preserving local cultures, especially those that are threatened with extinction.

He called data collection a crucial initial step. Many local traditions, such as regional languages ​​and rare cultural practices, face the threat of extinction due to the decreasing number of cultural actors.

As an example, he raised the revitalization of traditional Sundanese bamboo house architecture that is almost lost.

In addition, he also encouraged the establishment of living museums and cultural parks as spaces for regional cultural expression.

These museums are not only for storing objects, but also become centers of education, literacy, and cultural preservation, and the younger generation can learn, interact, and feel connected to their cultural identity.

With a combination of local preservation and global promotion, the Minister of Culture is optimistic that Indonesian culture can go global.

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