inp.polri.go.id - Jakarta. The Indonesian Ministry of Trade has taken down 2,639 electronic commerce (PMSE) advertisements that violated statutory regulations by March 2026.

"The Minister of Trade has requested the takedown of 95 merchant accounts in several marketplaces that have displayed non-compliant electronic advertising regulations for three consecutive periods," explained Minister of Trade Budi Santoso on Wednesday (5/27/2026).

He explained that the violations included 1,731 advertisements for alcoholic beverages, 514 advertisements for hazardous materials, 124 advertisements for refined crystal sugar, 10 advertisements for subsidized fertilizer, 257 advertisements for Minyakita, and three advertisements for measuring, measuring, weighing, and equipment (UTTP).

According to him, the government continues to strengthen digital trade supervision, both offline and online. Enforcement measures taken include account takedowns, sanctions in the form of blacklisting and temporary blocking of PMSE services.

As of March 2026, the Ministry of Trade had conducted offline supervision of 104 PMSE business actors, consisting of marketplaces, online retailers, classified ads, daily deals, and traders.

"As a law enforcement measure, the Ministry of Trade has issued 3,310 sanction letters to PMSE business actors in four reporting periods, from the fourth quarter of 2024 to the third quarter of 2025," said Budi.

The final sanctions, blacklisting and temporary blocking of PMSE services, were imposed on 52 business actors in the fourth quarter of 2024, seven business actors in the first quarter of 2025, and 48 business actors in the second quarter of 2025.

In addition to supervision, the Ministry of Trade is also refining Minister of Trade Regulation Number 31 of 2023, which focuses on increasing the visibility of local products, business actor legality, transparency of digital platform partnerships, consumer protection, and digital technology governance.

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